Produced at RAY Studio

Charlie’s Napa Valley


Charlie’s Napa Valley is a family owned and run restaurant by French Laundry vet, Chef Elliot Bell. For this project, I reimagined the Charlie’s logo, hand drawing both the secondary logo and a full suite of illustrations. These additions furthered the brand’s personality, complimenting the handcrafted feel of the interiors and the community the restaurant serves. The two logos live side by side amongst the additional brand assets, and are brought to life through signage, website design and a collection of restaurant collateral + swag.

Visual Identity, Collateral, Art Direction

Photography: Emma K Creative

Brand & Web: RAY Studio

Web Development: Meg Summerfield

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BIN415 | Your Gateway to Wine Country